{"id":1643,"date":"2021-12-21T09:46:38","date_gmt":"2021-12-21T09:46:38","guid":{"rendered":"https:\/\/startersites.io\/elementor\/homi\/?page_id=7"},"modified":"2026-02-26T21:00:35","modified_gmt":"2026-02-26T21:00:35","slug":"about","status":"publish","type":"page","link":"https:\/\/afrilioora.co.za\/index.php\/about\/","title":{"rendered":"About"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1643\" class=\"elementor elementor-1643\">\n\t\t\t\t<div class=\"elementor-element elementor-element-74803a8 e-con-full e-flex e-con e-parent\" data-id=\"74803a8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8130fd7 elementor-widget elementor-widget-image\" data-id=\"8130fd7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2560\" height=\"1440\" src=\"https:\/\/afrilioora.co.za\/wp-content\/uploads\/2026\/02\/puresoft2-1-scaled.png\" class=\"attachment-full size-full wp-image-1656\" alt=\"\" srcset=\"https:\/\/afrilioora.co.za\/wp-content\/uploads\/2026\/02\/puresoft2-1-scaled.png 2560w, https:\/\/afrilioora.co.za\/wp-content\/uploads\/2026\/02\/puresoft2-1-300x169.png 300w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b0fb68b e-flex e-con-boxed e-con e-parent\" data-id=\"b0fb68b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bd0229d elementor-widget elementor-widget-heading\" data-id=\"bd0229d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Pure- Soft <\/h2>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7590a9f e-grid e-con-full e-con e-child\" data-id=\"7590a9f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bbc2b69 elementor-widget elementor-widget-text-editor\" data-id=\"bbc2b69\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Afri-Liora (Pty) Ltd is a registered South African startup company based in Johannesburg, specializing in the manufacturing of hygiene paper products. The company is established to address the growing demand for affordable, quality hygiene paper products, particularly in rural and semi-urban communities.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d3fa63 elementor-widget elementor-widget-text-editor\" data-id=\"2d3fa63\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Afri-Liora operates in the hygiene and consumer goods manufacturing sector. Demand for hygiene paper products remains stable and growing, driven by population growth, hygiene awareness, and institutional demand from schools and healthcare facilities.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6bb7059 e-flex e-con-boxed e-con e-parent\" data-id=\"6bb7059\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-488516e e-con-full e-flex e-con e-child\" data-id=\"488516e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bb117ca e-flex e-con-boxed e-con e-parent\" data-id=\"bb117ca\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4061b8d elementor-widget elementor-widget-heading\" data-id=\"4061b8d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Our Story<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-09ba5f2 e-flex e-con-boxed e-con e-parent\" data-id=\"09ba5f2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5fb8ac9 e-con-full e-flex e-con e-child\" data-id=\"5fb8ac9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fc2c920 elementor-widget elementor-widget-image\" data-id=\"fc2c920\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1248\" height=\"832\" src=\"https:\/\/afrilioora.co.za\/wp-content\/uploads\/2026\/02\/Afri-Liora-logo.jpeg\" class=\"attachment-full size-full wp-image-1868\" alt=\"\" srcset=\"https:\/\/afrilioora.co.za\/wp-content\/uploads\/2026\/02\/Afri-Liora-logo.jpeg 1248w, https:\/\/afrilioora.co.za\/wp-content\/uploads\/2026\/02\/Afri-Liora-logo-300x200.jpeg 300w, https:\/\/afrilioora.co.za\/wp-content\/uploads\/2026\/02\/Afri-Liora-logo-1024x683.jpeg 1024w, https:\/\/afrilioora.co.za\/wp-content\/uploads\/2026\/02\/Afri-Liora-logo-768x512.jpeg 768w, https:\/\/afrilioora.co.za\/wp-content\/uploads\/2026\/02\/Afri-Liora-logo-600x400.jpeg 600w\" sizes=\"(max-width: 1248px) 100vw, 1248px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-656625c e-con-full e-flex e-con e-child\" data-id=\"656625c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7621c2a elementor-widget elementor-widget-heading\" data-id=\"7621c2a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Essential hygiene paper products manufacturer<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f96e0ee elementor-widget elementor-widget-text-editor\" data-id=\"f96e0ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Afri-Liora was established to meet the growing demand for affordable, reliable, and locally manufactured hygiene solutions for households, businesses, and institutions across South Africa.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-539fe3c elementor-mobile-align-center elementor-tablet-align-center elementor-widget elementor-widget-button\" data-id=\"539fe3c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg\" href=\"#\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contact us<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Pure- Soft Afri-Liora (Pty) Ltd is a registered South African startup company based in Johannesburg, specializing in the manufacturing of hygiene paper products. The company is established to address the growing demand for affordable, quality hygiene paper products, particularly in rural and semi-urban communities. Afri-Liora operates in the hygiene and consumer goods manufacturing sector. Demand [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1643","page","type-page","status-publish","hentry"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":6}},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>About - Afriliora ( Pure-Soft )<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/afrilioora.co.za\/index.php\/about\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"About - Afriliora ( Pure-Soft )\" \/>\n<meta property=\"og:description\" content=\"Pure- Soft Afri-Liora (Pty) Ltd is a registered South African startup company based in Johannesburg, specializing in the manufacturing of hygiene paper products. 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